Local NW - Introduction
The footprint profile of local areas and household choices
Affluence and the footprint
However there are differences between the footprint and the income levels: the chart below shows how many local areas are not on the trend line. This is a result of different types of consumption from different social groups.
For instance, the same £ of expenditure may be used for overseas holidays with a high footprint, or for more value added services, with a much lower footprint.
